ChatGPT: a threat or an opportunity for journalists?
The
digital revolution, including the Internet, Big Data, and Artificial
Intelligence (AI), has had a significant impact on many professions, including
journalism. Currently, the industry is experiencing a change towards the
automation of editorial tasks and modes of operation. While journalists cannot
be replaced by machines, they must adapt to the technological evolution and
embrace the newcomer of AI in their world, ChatGPT.
ChatGPT,
in its new version (generation 4), offers a multitude of advantages and could
be of significant added value to the world of journalism. According to MAP
Abdessamad Moutei, deputy director of the Higher Institute of Information and
Communication (ISIC), this new technology offers a multitude of advantages and
could be of significant added value to the world of journalism.
Professor
Youssef Bentaleb, from the Ibn Tofail University of Kenitra, argues that
ChatGPT, in its new version (generation 4), is capable of comparing different
sources of information, leafing through thousands or even billions of web pages
and documents all over the world, writing articles, and even transforming them
into different forms of audio or video.
Salah
Baïna, a teacher-researcher at the National School of Computer Science and
Systems Analysis (ENSIAS-Rabat), notes that journalism is highly concerned by
advances in AI and models languages such as ChatGPT. He believes that these
technologies could potentially automate some journalistic tasks like writing
news stories, generating summaries, and translating. However, he also
emphasizes that human journalists cannot be completely replaced by machines.
Journalists' deep understanding of the topics they cover, as well as their
ability to critically assess and verify news sources, will enable them to
remain competitive and preserve their skills.
While
ChatGPT has numerous advantages, it also has certain disadvantages. The risk of
plagiarism is enormous, and the veracity of the information is not guaranteed.
Therefore, it is essential to use this technology with caution and ensure that
the information produced is accurate and reliable.
Abdessamad
Moutei, who is also the president of the Center for Media Innovation and
Entrepreneurship, acknowledges that the uses of ChatGPT as a tool for
journalism present potential risks. One of the drawbacks is its generalities,
which could lead to the production of generic and unoriginal content.
Professor
Bentaleb believes that while AI is an opportunity that can facilitate the work
of journalists, it will also make certain professions related to journalism
disappear. He sees it as an unbalanced competition and a real challenge and
threat to the existence of the profession. It is essential for journalists to
adapt to this technological evolution and find ways to integrate AI into their
work while preserving their skills and expertise.
Professor
Bentaleb suggests that journalists and other professionals must adapt to the
newcomer of AI and accept the change in the rules of the game. However,
Professor Baina, who is also a doctor in Computer Science and Automation from
the University of Lorraine, notes that it is not certain that all journalists
can adapt to technological developments while developing their skills and
expertise to remain relevant and competitive in the job market. Some journalists are unlikely to be able to
keep up with technological advancements.
Experts
in Artificial Intelligence agree that ChatGPT will upset the daily lives of
future generations, particularly in terms of teaching, research, and the
professional environment. The way in which this tool is integrated into the
professions will determine its impact. It is essential to find ways to
integrate AI into journalism while preserving the skills and expertise of human
journalists.
A
recent study conducted by researchers from the University of Pennsylvania and
the company OpenAI, the publisher of conversational robots, found that the
changes brought by artificial intelligence to the world of work are
accelerating with the arrival of the powerful ChatGPT tool. The study concluded
that at least half of the tasks of accountants, mathematicians, interpreters,
and writers, and nearly 20% of the American workforce can be done much faster
with AI technology.
The
study also discovered that information processing jobs, such as public
relations specialists, court reporters, and blockchain engineers, are highly
vulnerable. As AI technology continues to advance, it is essential for
professionals in these fields to adapt and find ways to integrate AI into their
work while preserving their skills and expertise.
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